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FRAME was launched by a group of friends from London and California who wanted to create the perfect pair of jeans – "we've been obsessed by denim for the better part of 15 years," comments Jens Grede and Erik Torstensson. The collection is centered around innovative washes and cutting-edge fabrics.
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Snake-print cotton-blend velvet blazerRUB 44,070
Snake-print cotton-blend velvet blazer
50% off
RUB 22,000


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Le High Skinny faded high-rise skinny jeansRUB 15,980
Le High Skinny faded high-rise skinny jeans
45% off
RUB 8,750
Get An Extra 20% Off


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Leopard-print silk crepe de chine shirtRUB 22,785
Leopard-print silk crepe de chine shirt
50% off
RUB 11,350


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Painter faded denim jumpsuitRUB 25,025
Painter faded denim jumpsuit
50% off
RUB 12,500


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Pleated polka-dot silk crepe de chine blouseRUB 25,505
Pleated polka-dot silk crepe de chine blouse
50% off
RUB 12,750


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Cargo Skinny cropped cotton-blend twill skinny pantsRUB 19,155
Cargo Skinny cropped cotton-blend twill skinny pants
50% off
RUB 9,550


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Leopard-print cotton-canvas field jacketRUB 28,225
Leopard-print cotton-canvas field jacket
50% off
RUB 14,100


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Utility Service cropped cotton-canvas straight-leg pantsRUB 19,385
Utility Service cropped cotton-canvas straight-leg pants
50% off
RUB 9,650


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Safari silk crepe de chine shirtRUB 20,600
Safari silk crepe de chine shirt
50% off
RUB 10,300


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Safari belted cotton-blend twill straight-leg pantsRUB 21,325
Safari belted cotton-blend twill straight-leg pants
50% off
RUB 10,650


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Snap-detailed ruched shell bomber jacketRUB 32,525
Snap-detailed ruched shell bomber jacket
50% off
RUB 16,250


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Cropped frayed high-rise skinny jeansRUB 16,320
Cropped frayed high-rise skinny jeans
45% off
RUB 8,950


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Gathered striped silk-georgette midi dressRUB 37,665
Gathered striped silk-georgette midi dress
46% off
RUB 20,300
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Double-breasted linen and cotton-blend twill blazerRUB 40,670
Double-breasted linen and cotton-blend twill blazer
50% off
RUB 20,300
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Clean linen-blend mini shirt dressRUB 27,205
Clean linen-blend mini shirt dress
50% off
RUB 13,600
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Cropped faded mid-rise slim-leg jeansRUB 17,545
Cropped faded mid-rise slim-leg jeans
45% off
RUB 9,600
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Belted denim jumpsuitRUB 24,825
Belted denim jumpsuit
50% off
RUB 12,400
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Canvas-paneled faded denim shirtRUB 24,825
Canvas-paneled faded denim shirt
50% off
RUB 12,400
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Gathered cotton-poplin mini dressRUB 33,870
Gathered cotton-poplin mini dress
55% off
RUB 15,200
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Crochet-trimmed pintucked ramie-gauze topRUB 20,405
Crochet-trimmed pintucked ramie-gauze top
55% off
RUB 9,150
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Studded suede shirtRUB 44,070
Studded suede shirt
55% off
RUB 19,800
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Le High Super Flare faded high-rise flared jeansRUB 18,360
Le High Super Flare faded high-rise flared jeans
50% off
RUB 9,150
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Two-tone cotton-blend gabardine trench coatRUB 41,825
Two-tone cotton-blend gabardine trench coat
50% off
RUB 20,900
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Ruched satin-crepe midi slip dressRUB 28,565
Ruched satin-crepe midi slip dress
75% off
RUB 7,100
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Shantung shirtRUB 18,360
Shantung shirt
55% off
RUB 8,250
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Faded high-rise wide-leg jeansRUB 20,065
Faded high-rise wide-leg jeans
50% off
RUB 10,000
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Gathered woven midi dressRUB 31,830
Gathered woven midi dress
55% off
RUB 14,300
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Gathered linen playsuitRUB 27,205
Gathered linen playsuit
50% off
RUB 13,600
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Leather biker jacketRUB 76,305
Leather biker jacket
55% off
RUB 34,300
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Pleated cotton tapered pantsRUB 20,405
Pleated cotton tapered pants
55% off
RUB 9,150
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Cascade fluted satin-crepe midi dressRUB 33,870
Cascade fluted satin-crepe midi dress
50% off
RUB 16,900
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Beckinsale distressed mid-rise skinny jeansRUB 16,190
Beckinsale distressed mid-rise skinny jeans
45% off
RUB 8,900
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Snake-print denim jacketRUB 26,390
Snake-print denim jacket
75% off
RUB 6,550
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Ruffled crochet-trimmed ramie mini dressRUB 30,470
Ruffled crochet-trimmed ramie mini dress
75% off
RUB 7,600
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Linen-blend shirtRUB 21,085
Linen-blend shirt
50% off
RUB 10,500
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Slouchy Rolled distressed printed cotton-jersey T-shirtRUB 10,480
Slouchy Rolled distressed printed cotton-jersey T-shirt
50% off
RUB 5,200
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Le Crop Flare distressed high-rise kick-flare jeansRUB 16,320
Le Crop Flare distressed high-rise kick-flare jeans
50% off
RUB 8,150
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Linen and cotton-blend wide-leg pantsRUB 23,665
Linen and cotton-blend wide-leg pants
50% off
RUB 11,800
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Color-block cotton-blend poplin and gabardine trench coatRUB 44,070
Color-block cotton-blend poplin and gabardine trench coat
55% off
RUB 19,800
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Party cutout croc-effect devoré-velvet blouseRUB 25,300
Party cutout croc-effect devoré-velvet blouse
50% off
RUB 12,650
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Heritage Original denim jacketRUB 27,340
Heritage Original denim jacket
55% off
RUB 12,300
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Lace-trimmed washed-silk blouseRUB 25,300
Lace-trimmed washed-silk blouse
55% off
RUB 11,350
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Le High Skinny cropped faded high-rise skinny jeansRUB 17,680
Le High Skinny cropped faded high-rise skinny jeans
55% off
RUB 7,950
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Belted polka-dot cady jacketRUB 35,520
Belted polka-dot cady jacket
45% off
RUB 19,500
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Ali Wide Crop faded high-rise wide-leg jeansRUB 19,155
Ali Wide Crop faded high-rise wide-leg jeans
50% off
RUB 9,550
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Cali ruffle-trimmed floral-print silk crepe de chine topRUB 27,340
Cali ruffle-trimmed floral-print silk crepe de chine top
55% off
RUB 12,300
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Heritage faded denim shirtRUB 17,680
Heritage faded denim shirt
50% off
RUB 8,800
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Striped ribbed cotton and wool-blend sweaterRUB 18,360
Striped ribbed cotton and wool-blend sweater
55% off
RUB 8,250
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Satin-trimmed crepe mini wrap dressRUB 33,665
Satin-trimmed crepe mini wrap dress
50% off
RUB 16,800
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Distressed high-rise straight-leg jeansRUB 17,680
Distressed high-rise straight-leg jeans
50% off
RUB 8,800
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Denim jacketRUB 21,625
Denim jacket
55% off
RUB 9,700
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Two-tone cotton-twill shirtRUB 20,065
Two-tone cotton-twill shirt
50% off
RUB 10,000
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Cropped distressed high-rise straight-leg jeansRUB 17,545
Cropped distressed high-rise straight-leg jeans
50% off
RUB 8,750
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Striped faux fur coatRUB 44,070
Striped faux fur coat
50% off
RUB 22,000
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Ali distressed faded high-rise slim-leg jeansRUB 19,880
Ali distressed faded high-rise slim-leg jeans
50% off
RUB 9,900
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Gathered pinstriped linen-blend twill blazerRUB 42,030
Gathered pinstriped linen-blend twill blazer
55% off
RUB 18,900
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Le Skinny de Jeanne faded mid-rise skinny jeansRUB 14,960
Le Skinny de Jeanne faded mid-rise skinny jeans
45% off
RUB 8,200
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Distressed denim jacketRUB 27,205
Distressed denim jacket
50% off
RUB 13,600
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Gathered silk crepe de chine blouseRUB 23,805
Gathered silk crepe de chine blouse
50% off
RUB 11,900
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Striped Pima cotton-jersey topRUB 6,800
Striped Pima cotton-jersey top
50% off
RUB 3,400
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Le Crop Mini Boot mid-rise kick-flare jeansRUB 16,320
Le Crop Mini Boot mid-rise kick-flare jeans
50% off
RUB 8,150
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Velvet blazerRUB 40,465
Velvet blazer
50% off
RUB 20,200
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Pleated striped silk-satin blouseRUB 25,505
Pleated striped silk-satin blouse
50% off
RUB 12,750
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Le Sylvie distressed high-rise kick-flare jeansRUB 16,660
Le Sylvie distressed high-rise kick-flare jeans
50% off
RUB 8,300
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Belted crochet-trimmed gauze mini shirt dressRUB 30,000
Belted crochet-trimmed gauze mini shirt dress
50% off
RUB 15,000
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Cropped checked high-rise skinny jeansRUB 18,070
Cropped checked high-rise skinny jeans
50% off
RUB 9,000
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Le Garcon distressed mid-rise slim-leg jeansRUB 16,660
Le Garcon distressed mid-rise slim-leg jeans
50% off
RUB 8,300
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Cropped wrap-effect crepe jumpsuitRUB 37,405
Cropped wrap-effect crepe jumpsuit
50% off
RUB 18,700
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Striped Pima cotton-jersey T-shirtRUB 7,480
Striped Pima cotton-jersey T-shirt
50% off
RUB 3,700
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Fair Isle alpaca-blend turtleneck sweaterRUB 30,470
Fair Isle alpaca-blend turtleneck sweater
50% off
RUB 15,200
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Le Sylvie distressed high-rise straight-leg jeansRUB 18,795
Le Sylvie distressed high-rise straight-leg jeans
45% off
RUB 10,300
Get An Extra 20% Off
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Silk crepe de chine shirtRUB 19,385
Silk crepe de chine shirt
50% off
RUB 9,650
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Le Skinny De Jeanne lace-up high-rise skinny jeansRUB 18,795
Le Skinny De Jeanne lace-up high-rise skinny jeans
50% off
RUB 9,350
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Le High Flare faded high-rise flared jeansRUB 17,000
Le High Flare faded high-rise flared jeans
70% off
RUB 5,100
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Le High Skinny cropped metallic high-rise skinny jeansRUB 17,445
Le High Skinny cropped metallic high-rise skinny jeans
45% off
RUB 9,550
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Le Crop Flare faded high-rise kick-flare jeansRUB 17,000
Le Crop Flare faded high-rise kick-flare jeans
50% off
RUB 8,500
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Garland cutout high-rise skinny jeansRUB 16,625
Garland cutout high-rise skinny jeans
47% off
RUB 8,800
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Le Beau Crop distressed high-rise boyfriend jeansRUB 17,000
Le Beau Crop distressed high-rise boyfriend jeans
55% off
RUB 7,650
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Le Beau Cargo cropped canvas-paneled boyfriend jeansRUB 20,065
Le Beau Cargo cropped canvas-paneled boyfriend jeans
50% off
RUB 10,000
Get An Extra 20% Off
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Le High Straight faded high-rise straight-leg jeansRUB 15,640
Le High Straight faded high-rise straight-leg jeans
50% off
RUB 7,800
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Le High Skinny Crop coated snake-print high-rise skinny jeansRUB 18,225
Le High Skinny Crop coated snake-print high-rise skinny jeans
50% off
RUB 9,100
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Faded mid-rise kick-flare jeansRUB 17,680
Faded mid-rise kick-flare jeans
45% off
RUB 9,700
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Cropped faded mid-rise straight-leg jeansRUB 17,000
Cropped faded mid-rise straight-leg jeans
45% off
RUB 9,350
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Heritage Sylvie distressed high-rise straight-leg jeansRUB 20,065
Heritage Sylvie distressed high-rise straight-leg jeans
45% off
RUB 11,000
Get An Extra 20% Off
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Ali Wide Crop frayed high-rise wide-leg jeansRUB 18,360
Ali Wide Crop frayed high-rise wide-leg jeans
50% off
RUB 9,150
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Le California high-rise wide-leg jeansRUB 20,405
Le California high-rise wide-leg jeans
50% off
RUB 10,200
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Faded high-rise kick flare jeansRUB 17,140
Faded high-rise kick flare jeans
50% off
RUB 8,550
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Striped cotton-jersey T-shirtRUB 6,800
Striped cotton-jersey T-shirt
50% off
RUB 3,400
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Distressed denim shortsRUB 16,660
Distressed denim shorts
50% off
RUB 8,300
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Le Nouveau cropped faded high-rise straight-leg jeansRUB 17,545
Le Nouveau cropped faded high-rise straight-leg jeans
50% off
RUB 8,750
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Le Skinny de Jeanne snake-print mid-rise skinny jeansRUB 16,320
Le Skinny de Jeanne snake-print mid-rise skinny jeans
50% off
RUB 8,150
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Le Nouveau Straight cropped faded mid-rise straight-leg jeansRUB 17,545
Le Nouveau Straight cropped faded mid-rise straight-leg jeans
45% off
RUB 9,600
Get An Extra 20% Off
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Cropped distressed high-rise skinny jeansRUB 17,140
Cropped distressed high-rise skinny jeans
50% off
RUB 8,550
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Cropped frayed mid-rise skinny jeansRUB 14,755
Cropped frayed mid-rise skinny jeans
60% off
RUB 5,900
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Cropped high-rise slim-leg jeansRUB 16,660
Cropped high-rise slim-leg jeans
50% off
RUB 8,300
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Le High Skinny stretch-velvet skinny pantsRUB 15,980
Le High Skinny stretch-velvet skinny pants
50% off
RUB 7,950